The main source of client acquisition for gambling brands is a gaming site. For a wholesome functioning of such a project, operators have to ensure that punters enjoy the offered games while managers can monitor users’ behaviour and improve their experience.

These are the main two categories of interactive software: entertainment and administrative. The first is used for engaging clients and the second is integral to setting up the working process.

The experts at Casino Market introduce a detailed guide to the heart of every gambling portal and describe distinct casino software solutions available.

Entertainment Part of the Platform

Gaming portals work to provide people with quality amusement. In the very first land-based facilities, slots were mechanical. Games with dealers have always depended on a human factor but have also been randomised thanks to shuffling (cards) or spinning (Wheel of Fortune, roulette).

Modern internet casinos need software for all slots and simulations of tabletop content. It is based on a random number generator and has preconfigured settings of possible victorious outcomes as its mechanical counterpart would have. Online casinos are all built on entertainment software. Even such games as blackjack have a dealer substituted for a special program that randomises and distributes cards.

The most widely played games based on RNG software are:

  • baccarat;
  • blackjack;
  • craps;
  • roulette;
  • Sic Bo;
  • slots;
  • keno
  • bingo;
  • poker.

Apart from these, gambling portals in different countries have dozens of entertainment variations that players enjoy engaging in. They also use dedicated casino software, which implies randomising the outcome of an event.

Considering how widespread gambling sites are, the developers of programming support must be plentiful. This is true — there are hundreds of gaming providers, each focusing on different regions and particular audiences. However, there are a few world-renowned names that embrace a lot of development possibilities and areas.

Popular software suppliers in the gambling sector:

  • Amatic;
  • Greentube;
  • Igrosoft;
  • Amusnet Interactive;
  • Endorphina;
  • Gaminator;
  • NetEnt.

Big professional teams, following the latest trends, and the possibility to meet clients’ preferences, ensure high-quality software.

Administrative Part of the Casino

Although the entertainment aspect of the gaming site is all that players see, the backstage of the project is similarly important. If left uncontrolled, gamblers will not receive the desired treatment and will leave. In the worst cases, hackers and criminals will abuse the casino environment and steal other players’ funds and data.

In order to ensure stability and integrity in the work of a gambling site, the following software types are used:

  1. Casino management system. This is a fortress of the platform employees. All managing processes are conducted from a convenient interface. This type of software helps an operator overview the progress and conduct the necessary improvements.
  2. User analysis. One of the crucial aspects of administrative programming support is the understanding of players. Experts analyse all their clicks, gaming experience and behaviour to make clients’ pastimes even better and more appealing.
  3. Payment gateways. In order to take part in casino entertainment, a gambler has to deposit funds to the platform. An operator integrates the most popular payment programs to offer a variety of replenishing and withdrawing possibilities.
  4. Security methods. Another integral aspect of the iGaming sphere is the safety of operation. To prevent bonus scammers, hackers, and other criminals from getting the dishonest advantage, a casino manager installs high-quality firewalls and backs them up with reliable encryption.
  5. Interaction means. Communication between players and casino personnel is a vital aspect of the iGaming environment. The most popular method here is messaging with live support. Chatbots are also quite helpful in regular issues. So, an operator integrates the necessary software to satisfy these needs.

The combination of administrative and entertainment features makes up a wholesome gambling environment. Such a platform allows punters to enjoy their favourite games while managers can boost user experience, increase the site’s appeal, and maximise the profitability of the project.

In a browser version of the casino, all software is written in the HTML5 language. If a manager also runs an application, the type of the code depends on the operational system. Android and iOS do not have the same app-based solutions. However, being able to offer gambling opportunities for players on multiple platforms is the most advantageous way of running an iGaming project.

Professional Software Support

The possibilities of modern internet technologies allow obtaining information from numerous sources. Understanding the casino industry and being aware of the latest trends can help assemble the gambling project effectively.

At the same time, individual elaboration is a long and tedious process, especially for entrepreneurs with minimal experience. In this case, professional support in obtaining software can be of solid aid.

The aggregator Casino Market offers a variety of gambling solutions, comprising the analysis and creation of programming support for an entertainment portal. The team cooperates with numerous renowned software providers to satisfy the needs of operators throughout the world.

More information on the partnership with the aggregator can be found via:

  • Skype: support.casinosupermarket
  • e-mail:
  • Telegram: @turnkey_casino_software