In today’s marketing-oriented business world, any astute business person knows well the value of great advertising in boosting sales by attracting new customers. One of the most effective ways to bring in new customers is by using promotional graphics in your store. People have always loved window shopping, and stores with the most eye-catching promotional displays have always won over new customers every other time. Perforated vinyl window graphics are the current in things when it comes to creative displays and have various advantages over their various counterparts. You can check out the perforated window vinyl comparison from Printmoz for more elaboration.
What are Perforated Window Vinyl Graphics?
Perforated window vinyl (see-through) are adhesive-backed film materials used in graphic designs. They are best applied on smooth surfaces like windows and glass doors and allow those on the inside to view the outside while those outside have a clear view of the colorful graphic display. The holes, 1.5mm or 1.6mm, make up a significant portion of the total vinyl material ranging from 30% to 50%, depending on the intended application. For instance, a perforated vinyl window 50/50 constitutes 50% vinyl and 50% holes while 70/30 constitutes 70% vinyl and 30% holes. Those intended to be used on applications such as vehicles should not have a large print area.
How are Perforated Window Vinyl Graphics Made?
Perforated window vinyl is designed just the same way as other window graphics, only in the material used. The first thing you’ll need is software for designing and editing since you’ll be handling both graphics and editing. The good thing is that there are a myriad in the market, and some are free. Some of the new ones coming up are intuitive and easy to use, thanks to the ever-evolving and advancing technology. For some time now, Adobe Photoshop and Illustrator have been the most popular favored by many designers. Others include GIMP, CorelDraw, Canva, and Printmoz.
If you have no prior experience in graphic design and editing, you should try online graphic design tools like Canva and Printmoz. Not only are they free, but they also allow designers to come up with custom designs easily and quickly. You get to choose from lots of templates and fonts which you can drag and customize. When designing your perforated window vinyl, your primary goal should be to make it as versatile and catchy as you can. The aim is to quickly grab the full attention of passersby and make them curious enough to come to your store or office. Well-designed and eye-catching perforated window vinyl is an effective way of turning passersby into customers.
What makes a Perforated Window Vinyl a Perfect Choice?
Perforated window vinyl has many outstanding features that make it stand out as a perfect advertising tool. For starters, they offer privacy to your customers as they shop or get served. This can be especially advantageous to businesses like gyms where customers cherish privacy. They also naturally provide shade as they are usually installed on all windows, reducing cooling costs during hot weather. Finally, they provide maximum visibility for your business, thereby significantly increasing the attraction of new customers.
While you can choose to DIY, designing perforated window graphics is not an easy undertaking; this is because you have to make the eye view the graphic clearly from the outside without blocking the light from going in for a clear outside view. Successfully doing this will require in-depth knowledge and application of color and image psychology, not to mention all the relevant tools you’ll have to purchase or hire during printing. Whether you want perforated vinyl graphics on your vehicle windows, office windows, restaurant front, or your store’s glass doors and windows, it’s always a better alternative to outsource the job to professional graphic service companies. This will ensure you the best visual identity for your particular brand and make you stand out among your competitors while also saving your time.
There are many vinyl window graphic designers, and choosing the right one is vital for getting the best-customized services for your particular needs. Never select a designer based on their portfolios alone; you should know the exact kind of skills you’re looking for depending on your expectations. The best way to narrow your list down is by giving a potential designer a trial project to rate their performance. To get the best results from a designer, always be clear with your goals and expectations.